by Netsville Staff | Sep 13, 2018 | News, Web Development
Here’s what some marketers are saying about the move to include same meaning queries in exact match close variants. Marketer reactions to the news that Google is yet again degrading the original intent (much less meaning) of exact match to include “same meaning”...
by Netsville Staff | Sep 12, 2018 | Business
Nike success may embolden other brands to take stronger social and political positions. Nike’s controversial “Just Do It” 30th anniversary campaign with Colin Kaepernick was derided by many, spawned online-shoe burning videos and prompted one Louisiana mayor to ban...
![10 Marketing Lessons from Apple [Infographic]](https://i0.wp.com/www.netsville.com/wp-content/uploads/2018/09/a-4.jpg?resize=1080%2C675&ssl=1)
by Netsville Staff | Sep 11, 2018 | Infographics
If you’re in desperate need of some marketing inspiration, look no further than tech giant Apple Inc.—the ultimate marketing role model. When it comes to content marketing, no one does it better than Apple. What’s the secret behind Apple’s hugely successful marketing...
by Netsville Staff | Sep 7, 2018 | Business, IPM
The term “digital transformation” is now ubiquitous. Nearly every company’s leaders and board of directors see the potential of digital transformation to create new value and improve their competitive positioning. They are investing in building out capabilities to...
by Netsville Staff | Sep 7, 2018 | Business, News
Brand political activism feels fresh and new in an era of pervasive social media and a president who never tires of Twitter. Companies that decades ago would have maintained a studied silence are now weighing in hard on issues ranging from gun violence to immigration...
