IPM BLOG
What Would It Really Take to Break the Internet? [INFOGRAPHIC]
It's amazing to consider just how much the Internet affects our lives on a daily basis. From mobile phones and banking to utility infrastructure and healthcare, we live in a society that relies heavily on the vast Internet of Things. But what would happen if we were...
More Than Half the World Doesn’t Have Internet Access Yet
In this day and age of high-speed Internet, smartphones, and plethora of other devices in an exponentially growing Internet of things, it is hard to imagine what life would be like with a lack of online connectivity, never mind the fact that over half the world's...
More Than Half the World Doesn't Have Internet Access Yet
In this day and age of high-speed Internet, smartphones, and plethora of other devices in an exponentially growing Internet of things, it is hard to imagine what life would be like with a lack of online connectivity, never mind the fact that over half the world's...
3 Musts to Twitter Ads Post Expansion
Twitter recently announced that they have expanded their advertising capabilities. Previously, brands advertising reach was limited to 33 countries when utilizing the social media platform's ad options. The new expansion now boasts an impressive 200 plus country and...
Social Media Revolution 2015 #Socialnomics [VIDEO]
Change is upon us! #Socialnomics If you are an avid reader of our blog you already know that we consistently preach the good word about the change that is occurring in the way consumers and brands interact. In fact, not too long ago there wasn't really much...
Email Marketing Best Practices [INFOGRAPHIC]
With social media platforms exploding as prosperous avenues for Internet marketing, it is easy to overlook the power of email marketing. Tried and true, email marketing remains one of the vital necessities of a successful online campaign and is one of the basic plays...
3 Digital Marketing Tactics You Should Adopt [INFOGRAPHIC]
For marketers, there are tactics that are tried and true - strategies and marketing channels that have stood the test of time and will continue to do so. However, the marketing world is changing and evolving and digital marketing tactics can no longer be ignored. As...
5 Ways to Increase your Website in the Search Engines
How can I get my website on the first page of the search engines? This could be the most asked question when it comes to a website. Everyone wants to know how to get on page one of any search engine. If you have a website yourself and you find yourself asking...
5 Questions Every Company Should Ask About Web Analytics
Last month, we examined Why Analytics are Vital for Your Website to discover why a good utilization of the information provided by web analytics can not only help drive more visitors to your website, by seeing what works and what doesn’t, but can also help properly...
How to Eliminate Bad Bot Traffic from your Site Analytics
One very useful tool used by Internet marketers every day is analytics. Drilling down on analytics is how to find out what is working well and what is not returning the investment. Unfortunately, almost every website is hit with bad bots that can negatively affect...